The Bushfires Bring Aussies Together

The opening track on the Beatles eleventh studio album, Abbey Road, is one of the most famous songs of all time, Come Together.

Come Together was penned by John Lennon and was intended to be used as a campaign song for Timothy Leary. Leary was famous for his advocacy of psychedelic drugs and was running for the position of governor in the state of California, United States of America. However, Lennon himself argued that the song was never appropriate for Leary to be used in his campaign and that he failed to come up with the right lyrics for him.

However, rather than view the song in a poor light Lennon understood the song’s value. He told David Sheff in an interview for All We Are Saying that “it’s one of my favourite Lennon tracks… It’s funky, it’s bluesy, and I’m singing it pretty well. I like the sound of the record. You can dance to it. I’d buy it!” And buy it the public did. It was the top of the charts in the UK, the USA, and Australia for extended periods of time.

The people were united in the power of the message being shared. Now over 50 years later I am reminded of the song when I consider the bushfires that have occurred throughout Australia (mostly New South Wales, Victoria, and South Australia) this season.

In the face of widespread devastation and loss I have seen Australians unite and ‘Come Together’ in ways that I never have before. People from all walks of life and industry either have or are doing their part to help raise awareness, money, and hope for those who have lost so much.

As a recap here are some of the highlights of the bushfire appeals:

  • Celeste Barber is closing in on raising over $50 million. A truly remarkable effort that has headlined global news around the world including significantly smaller countries who’s populous has chipped in
  • Shane Warne’s baggy green sold for over a million dollars at auction. Won by the Commonwealth Bank they’re planning on sending it around Australia so that people can see (and hopefully not touch) the famous cap.
  • Tennis Australia have their Rally for Relief on January 15
  • The AFL are bringing back State of Origin, the Adelaide Crows and Port Power are having a T20 cricket match, Dyson Heppell raised over $250,000 to have his career-long dreadlocks cut, every AFL club in the country is running their own special fundraisers, Mitch Robinson had a 24-hour video game live stream, and Collingwood premiership hero Dayne Beams auctioned his 2010 premiership medal which was ultimately bought from
  • Australian celebrities living and working around the world have dipped in millions upon millions of dollars (e.g. Nicole Kidman, Keith Urban)
  • Many of Australia’s favourite international acts including Pink, Metallica, Elton John, Ed Shearan, Leonardo Di Caprio, and almost countless more have donated to the cause with many more performing to raise additional funds
  • Billionaire Twiggy Forrest donated over $70 million dollars
  • Cadbury announced 100 per cent of the proceeds from Cadbury’s Freddo, Caramello Koala and furry Friends products will go to wildlife foundations across the country.

It’s impossible to list everybody who has contributed to the bushfire appeals happening around Australia. However, we are all extremely thankful for all the support and love that has been provided

The team at Bradannii have also been contributing towards the bushfire appeals. I am not aware of any member of our staff who hasn’t made a donation or made another type of commitment to those affected.

As an organization Bradannii understands and acknowledges the importance of community throughout this difficult time. Supporting community and those within it is our most important value and mission. It is integral to everything that we do. As a result, we can conclusively say that you are at the forefront of our mind.

The scope of the bushfires is so significant and widespread that we understand that it is easy for segments of the community to feel forgotten at these times. The entire team at Bradannii want those who are disabled in any way, shape, or form that you have not been forgotten about through this difficult time. In fact, we want to be there for you now more than ever before.

If you have been affected by the bushfires and any of our services can help you or yours then please reach out and ask for some help. If there is anything at all that we can do then please rest assured that we will all – collectively as a team – do everything possible to help. In the case that we are unable to directly support or help you then we will guide you to the right people – who can help you, will help you and will ensure your best possible outcome.

Please call Bradannii on 0479 122 816 during office hours or contact me, Rick, on and I’ll do my best to support you and to have one of our outstanding staff members answer your queries and to help you!

Life may seem like a struggle right now but you are within our hearts. Let all Australians come together throughout this difficult time and unite as one – one heart, one love. We are Australia.

We love you Australia and we’re thinking of you.

Drop Us a Line

Don’t be shy. Let us know if you have any questions!

[contact-form-7 id=”21″ title=”ARM integration”]

Subscribe now

Never miss a beat and receive informative and exciting updates straight to your inbox.

[contact-form-7 id=”289″ title=”eMarketing integration”]

Font Size